Strategic. Scalable. Built for humans.
I bring creative direction down to earth. That means building systems that align teams, clarify messaging, and actually work in the wild.
A self-serve template system for a lean team
Their designer left. Their output didn’t. I built Tropic a library of 70+ Canva templates across 22 asset types, so their team could keep shipping on-brand work without one.
A scalable logo system for a growing product suite
A messy logo landscape, cleaned up. I built a flexible system that tied their product family back to the brand and made it easy to grow.
Bringing complex data to life and into the spotlight
Sonatype had powerful insights buried in a gated PDF. I transformed the report into a visual experience that boosted engagement and reach.
Clarifying a tool with a new brand and UX
The platform was solid. The brand? Not so much. I overhauled the identity and Help Center to make it feel modern and reliable.
Marking a milestone with a smarter, sharper report
Sonatype’s 10th anniversary report was reimagined with a unified visual system spanning print, web, and campaign—anchored by focused, data-first design.
Rebuilding a website to reflect culture and clarity
Their values were clear on the inside, but not online. I restructured the site from scratch to reflect who they really were.
Visualizing equity in engineering and computing
From dense data to cohesive design—I transformed a major research report into a clear, compelling advocacy tool.
Making the leadership gap visible through design
I led the visual design of AAUW’s Barriers and Bias report, turning research on women in leadership into clear, shareable infographics.
Designing a report to support equity in STEM
A 100+ page print report with custom data visuals and a visual system built to resonate, not just inform.
A few favorites from the archive
Some of my favorite logos—each one crafted to match the brand’s voice and built to pull its weight in the real world.
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Let’s make something excellent together.
I’m available for projects, partnerships, and ongoing support. Tell me what you need, and we’ll figure out the smartest path forward.